Why is video marketing so important for business owners?
Video if crafted and used correctly can be addictive. Using video for marketing IS the future, and this is the future we must embrace. So what are the benefits of using video for marketing?
Video provides a fast, user-friendly, and high-impact method for businesses to rapidly build awareness of their product or service. Videos can also be used to help customers understand the benefits of using a particular product or service. A video is also an excellent method to quickly provide product instructions and how-to information. Finally, video is an excellent method to create a sense of urgency for customers to act upon desired outcomes.
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What are the benefits of using video for customer service?
By using a spunky and friendly voice, video is an excellent way to quickly and easily create a sense of familiarity for potential customers. Video allows customers to meet you “face to face.” And finally, videos allow you to build a connection between you and your customer, helping you build a relationship that will make them more likely to recommend your business to their friends and family.
When should I use marketing video?
It’s best used for video content that you’ll post to YouTube, Facebook, Twitter, or your website. How do I get started?
There are various ways to get started using video for marketing. The most straightforward is simply to use your camera to shoot video, including content that is focused on your blog.
You can also use your smartphone to shoot videos if you want. It’s very inexpensive to get started, and it will quickly become a part of your marketing strategy.
Once you have your video, you can upload it to various platforms and upload it to YouTube, Facebook, Twitter, etc. You can also use Facebook to upload your video to your wall and encourage customers to share and tag their friends in your video.
Additionally, if you have a camcorder or similar video-capable camera, you can easily upload the video to YouTube right from your website, and encourage customers to share and tag their friends in your video. Lastly, I highly recommend using services like TubeMogul, which helps you syndicate your video to many different video sharing sites, and allows you to share your video with your Facebook friends and followers, without having to share it manually.
Help! My videos aren’t getting many views, and they’re not getting any likes. Why?
Most people do not want to invest in a video these days, due to the cost. There are services that let you build a video from start to finish, and share it for free. However, there are still times that you may want to make a few tweaks to your video that may cost money.
If you’re looking for a quick video, you can create a slideshow, with a few simple images that really capture someone’s attention. You can find images that really stir someone’s emotions. This can certainly work for you as well, in your case you may just want to make a few minor changes to your video and upload it to a few video sharing sites. Then you can share it with your friends on social sites, and encourage them to rate it and like it. You can find loads of tips on how to use your smartphone for video on youtube.
Find out how to use Social Video Marketing here Social Video Marketing – What Is It?
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